build your
TALENT PIPELINE
build your
TALENT PIPELINE
PROACTIVELY
PROACTIVELY
You don't have to scramble for talent when you're under pressure. We help you build engaged talent pipelines that grow with your business - so the right people are ready when you are.
Hiring shouldn't be a crisis.
Things are going well. Your business is gaining traction, you're hitting milestones, and suddenly, you realise you need someone new on the team - urgently. This reactive approach puts you on the back foot, competing with bigger companies for talent who barely know you.
Most companies don't spend time building their pipeline until they need to hire... .
Most companies don't spend time building their pipeline until they need to hire... .
They have no warm talent enquiries and very few people know who they are. Yet as they need to fill their roles urgently, they end up paying a premium for recruitment services. They have to expedite the process and are at the mercy of a generic shortlist.
ASAP
We help ambitious companies like yours build warm, engaged talent pipelines before you need to hire. Think of it as relationship-building for recruitment - so when you're ready to grow your team, the right people already know and trust your brand.
talent pipeline
introducing B2T:
01
attract
Build your reputation as an employer of choice in your industry before you ever post a job.
With the support of your dedicated talent specialist and community builder, we increase your visibility and credibility through strategic content and thought leadership. The best candidates aren't actively job searching - they're following companies they admire and respect. By the time you need to hire, the right people already know who you are and what you stand for.
OUR PROCESS
02
engage
Develop authentic relationships with potential hires through storytelling and genuine connection.
We keep the conversation going. Your talent specialist will continue to engage your pipeline through meaningful conversations. Through behind-the-scenes content, founder stories, and team insights, we help candidates understand what makes your company special. This builds genuine interest and emotional connection long before any hiring conversation begins.
03
recruit
Hire from a warm pipeline of candidates who already understand and believe in your mission.
When you're ready to expand your team, we connect you with engaged professionals who've been following your journey. These aren't cold applications from job boards - they're warm relationships with people who already understand your culture and goals. The result is higher-quality conversations, better cultural fit and faster hiring decisions.
04
nurture
Maintain ongoing relationships with your talent community and support new hires for long-term success.
Our work doesn't stop when someone accepts your offer - we help ensure new hires integrate successfully and become advocates for your employer brand. We also maintain ongoing relationships with your broader talent network, keeping them engaged for future opportunities. This creates a virtuous cycle where satisfied employees attract more great talent and reduce your long-term recruitment costs.
THE REAL HIRING JOURNEY
THE REAL HIRING JOURNEY
Most companies start at step 3 - scrambling to recruit when they need someone urgently.
We bring strategic forethought to recruitment, building your pipeline of engaged candidates so
Most companies start at step 3 - scrambling to recruit when they need someone urgently. We bring strategic forethought to recruitment, building your pipeline of engaged candidates so
when you're ready to hire, they're ready to join.
Your dedicated talent acquisition specialist
You get a dedicated talent specialist and community builder who knows your business inside out. They proactively build your talent pipelines using our extensive network, candidate database and proven channels to reach the right people at the right time.
Your specialist takes your company updates and achievements and transforms them into compelling content that keeps potential candidates engaged with your story. They ensure your messaging stays current and relevant, converting every milestone into an asset that strengthens relationships with future hires.
This isn't automated outreach or generic content - it's personal, strategic relationship building that keeps talented people genuinely interested in your mission and excited about potential opportunities with your company.
nurturing talent early changes the hiring game
employer branding
The power of your brand
Your brand isn't only useful for your end-customers; it's also what brings the best talent to you. We help you shape your brand to appeal to your future team members.
THIS IS RIGHT FOR YOU
IF:
LET'S DO A LITTLE PRE-CHECK
HOW IT WORKS
Discovery & Planning
We understand your business, culture and hiring roadmap. What roles will you need? When? What kind of people will thrive in your environment?
Brand & Story Development
We help craft your employer brand and compelling narrative. Why should top talent choose you over established competitors?
Pipeline Building & Nurture
Through targeted content and authentic engagement, your dedicated Talent Specialist connects you with potential hires and keep them warm with regular updates and meaningful touchpoints.
Hire & retain
When you're ready to hire, we connect you with engaged, qualified candidates who already understand and believe in your mission.
B2T is a proactive, retainer-based talent partnership — not a reactive recruitment agency. Instead of waiting for vacancies to open, we help you build, nurture and engage talent pipelines all year round. This reduces time-to-hire, increases quality and lowers recruitment costs when you are ready to hire.
- We start with employer branding and attraction campaigns to get the right people interested in your company.
- Through ongoing engagement and nurturing, we build genuine relationships with potential hires before you need them. When you're ready to recruit, we provide warm introductions to interview-ready candidates.
- Finally, we support retention through onboarding and culture initiatives. Everything is designed to give you sustainable, long-term recruitment success.
- Tech & Engineering
- Commercial & Sales
- Scientific & Laboratory
- Product, Marketing & Ops
- Leadership roles
You pay a consistent monthly fee that gives you access to our ongoing support, campaigns, talent insights and pipeline building. When you’re ready to hire, there’s no large placement fee — we’ve already done the groundwork. It’s scalable, predictable and far more cost-effective than ad hoc recruitment.
That’s exactly when B2T is most valuable. We’ll still build and maintain relationships with relevant talent, so you’re not starting from scratch when something comes up — whether it’s growth or backfill. You’ll always be ahead of the curve.
We act as a transparent, credible partner on your behalf. We share updates about your business journey, culture and potential upcoming opportunities — without making false promises. This builds genuine interest and trust with candidates so that, when you're ready, they’re already engaged.
Absolutely. You remain in full control of hiring decisions. We bring you warm, aligned and pre-engaged candidates — but you choose who moves forward. Our role is to reduce legwork, not take over your hiring process.
Yes, although most of our clients reduce agency use significantly once B2T is in place. If we’ve agreed reduced pricing for exclusivity, we’d ask for a heads-up before external engagement - but we’re flexible and transparent.
- Talent engaged, by function and seniority
- Pipeline strength (active, passive, nurtured)
- Employer brand performance metrics
- Candidate feedback and sentiment
- Readiness to hire benchmarks
LET’S build your pipeline
ENQUIRE ABOUT YOUR PROJECT
Join the companies who have transformed their hiring from reactive scrambling to strategic pipeline building. Let's discuss how we can do the same for your growing team.
